BT Talks - Roxana Voloșeniuc, Chief Editor ELLE Romania

Fashion, beyond the runway: a conversation about industry, vision, and structure

Beyond trends, appearances, and carefully directed images, there is an industry that is built slowly, through decisions, context, and rigor. We talk about this less visible dimension of Romanian fashion in the latest episode of BT Talks, alongside Roxana Voloseniuc, Chief Editor of ELLE Romania and Co‑Founder of Mercedes‑Benz Bucharest Fashion Week.

The conversation goes beyond trends and appearances and explores what happens behind the scenes: how local fashion has evolved, why context and structure matter, and what role Bucharest Fashion Week plays in the professionalization and internationalization of the industry.

A dialogue about meaningful creativity, about decisions that build in the long term and about relevance in an industry constantly undergoing transformation.